Shipping can be a significant expense for any promotional product order… especially for holiday gifts. So what if I told you there’s a gift that you could ship to your customers for less than $0.50 in freight? Here it is: Promotional download cards slipped in with your regular holiday greetings.
And you don’t have to just give music downloads. You can give ringtones, DVD movies, phone minutes, dining coupons… even pizza. The real beauty of download cards is that they offer something that people can really use.
Marketers naturally lean towards using download cards for younger generations. It’s a natural fit for techno-savvy Generation Y. But other customer groups could also appreciate some freebies. Here are some ideas to get you started:
- Family Movie Night – Give your family-oriented customers a stay-at-home fun night with a free DVD movie card and a card for a pizza coupon.
- One for the Road – Have a market that travels a lot? Sending a dining card could help defray a bit of expense along the way.
- Charitable Giving – With tough economic times, many are facing financial troubles and look to organizations that provide assistance. Donate free phone minutes cards to your local community support charity to distribute to those who may be struggling with phone bills. You could also use any of the download cards as a fundraising tool.
With their light weight and versatility, download cards are a cost-effective and effective promotion any time of year.
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