Heidi Thorne Quoted in ASI Advantages Article on Tech Trends

Promotional products marketing expert Heidi Thorne, Thorne Communications, was quoted in the July 2011 Advantages magazine article 13 Technology Trends to Know About Now. Advantages is read by distributors and is a publication of ASI (Advertising Specialty Institute), of which Thorne Communications is a member.

Heidi’s contribution focused on social media trends, particularly as they relate to those in the advertising specialty industry. Her comments focused on how social networking is a simply a new tool in one’s marketing tool kit, as well as what works in one area may not in another.

“I was really honored to be a part of The Tech Issue of Advantages this year,” says Heidi. “With as rapidly as things change in the social media arena, it will be interesting to see how many of this year’s trends will still be trending next year.”

Thorne Communications is a promotional products marketing company operating multiple online shopsites including: PromoWithPurposeShop.com, USAandUnionMadePromoShop.com, and GiftsImprinted.com. The company also offers mobile text message marketing services through PWPMobile.com. Heidi Thorne is editor and founder of the PromoWithPurposeToday.com blog which discusses purposeful strategies for using promotional products, primarily for events, tradeshows, and branding.