Event Camp Twin Cities Gets Real, Gets Virtual

One of the best things for me about social media is the opportunity to meet new people both online and off. And Event Camp Twin Cities was one of those wonderful opportunities.

The Event Camp meetings are an outgrowth from the #eventprofs community on Twitter. This community is made up of event and tradeshow professionals from around the globe. They meet online through regular conversations and scheduled chats that discuss topics of concern for the industry. Recent topics have included green issues for events, mobile technologies, engaging audiences, and crisis management. But the Event Camp meetings take it one step farther by hosting live events where community members can get to know each other better, as well as experiment with progressive meeting formats and technologies.

Event Camp Twin Cities broke new ground by simultaneously holding the event in three physical locations: Minneapolis, Dallas, and Switzerland. All locations had video feed of the other two locations throughout the sessions. As well, over 550 (corrected stat) virtual attendees participated online, viewing the video feed of the presentations in Minneapolis in real time and following along on Twitter. The virtual audience was kept up to date by the talented tradeshow presenter, Emilie Barta (@EmilieBarta).

I had the privilege of being the Twitter moderator for the event. It was so encouraging to see so many engaged attendees in the virtual audience! One of the important takeaways for me was seeing how many of the virtual attendees were expressing how they wish they could have been at the event in person and that they were anxious to attend future Event Camps. A heads up for those who market events and shows!

Here are some great blog posts that review this hybrid event is greater detail (including three from two of my #eventprofs pals!):

Kudos to Sam Smith (@samueljsmith) and Ray Hansen (@rayhansen) for putting it all together, both the real and the virtual, for Event Camp Twin Cities! I’d also like to give them a shout out for choosing a greener promotional product for the event. See what they did here:

But as I mentioned earlier, one of the greatest things for me is the chance to meet so many of my online friends in real life. Here’s a quick video of a lunchtime tweetup of my #eventprofs friends during the Twin Cities event. Featured are Lara McCulloch (@ready2spark), Lindsey Rosenthal (@eventsforgood), Jenise Fryatt (@jenisefryatt), Adrian Segar (@asegar), Brandt Krueger (@brandtkrueger), Greg Ruby (@gregruby), and, of course, me.

Want to experience Event Camp for yourself? Plan to join us at Event Camp East Coast, November 12-13, 2010, and Event Camp National Conference in Chicago, February 11-13, 2011.

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Leave A Reply (3 comments So Far)



  1. Sam Smith
    599 days ago

    Hi Heidi,

    I love the videos! We were so happy that you could come to the event, help us select a greener promotional product and be our Twitter Moderator. Awesome!


    • Heidi Thorne
      598 days ago

      Hi Sam,

      It was definitely an incredible event. You and Ray did a great job (I know it was a lot of work!). Hope you’re considering doing Event Camp Twin Cities again in the future. I’ll plan to be there!

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